Our Mission
Bethanie’s mission is to demonstrate the love of God by positively changing the way Australians experience ageing — every customer, every family, every community, every day.
This mission has been driving Bethanie for nearly 70 years, and has taught our organisation the transformative power of being guided by purpose. We believe that’s what makes us truly different. Like other providers, we strive to deliver the fundamentals: fantastic safety, care, and support; but we’re also driven to go further, understand our people and support their interests, and empower ageing Australians to lead their most meaningful lives.